This is perhaps the biggest decision any would be dog walker or pet services provider will have to answer. On the one hand you have the opportunity to set it up exactly how you want whereas on the other, you can call on the support, advice, experience and knowledge of a tried and tested formula.
If you are considering entering the ever growing market for providing pet services, you may find it helpful to read on.
When We Love Pets started, we really had to go it alone as there were no ready-made businesses on offer and so we know the pro’s and con’s of both options.
Big demand from pet owners
The first thing we discovered was that finding someone who wanted their dog walked or their pet sat was the easy part – one of the reasons we went into the business was that we saw there was huge potential from busy pet owners whose lifestyle meant they couldn’t walk their dog during the day or those that couldn’t take their pet with them when they went away.
What was really daunting was setting up the business itself. Choosing the name, organising stationery, getting a website, checking the laws and getting accreditations, getting a uniform and signage.. the list was endless and costly too. Not only that but we had to do it on our own. Oh we thought, if only someone else had done the hard work and all we had to do was to look after the pets!
Which is of course the real benefit of buying a franchise. Someone else has done all the hard work for you, leaving you to concentrate on building up the business and enjoying your new found freedom.
Not only that, but there is massive amount of support available to get you through the first few months. If it is a large franchise, like We Love Pets, there will be other branch owners who can offer invaluable advice and knowledge as they will all have ‘been there and done that’.
The other real consideration is how to grow your new business. Word of mouth and personal recommendation is fine but it takes a long time to build up a loyal customer base and the trust in the brand that is so important for expansion. And when you start offering new services, such as puppy care or pet home boarding, it costs time and money to let everyone know.
Buying a well-known franchise
Buying a well-known franchise means that you get access to an established marketing operation, often with a good, highly visible website, which generates sales leads and new customers. Other franchisees also act as your sales team, passing on enquires they get for your area. The overall result is that your business will develop at a much faster rate than if you were going it alone.
At We Love Pets we quickly realised that we could help many dog walkers, pet sitters and dog home boarders to realise the dream of setting up their own business without having to go through the trials and tribulations we did.
For more information on how easy We Love Pets makes setting up your own pet services business and taking that first step to becoming your own boss, get in touch.